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Alt-Energi : Logo, branding, website, marketing

Alt-Energi-logoAlt-Energi is a brand new renewable energy company based in Worcester. I have been working with the directors over the last twelve months to create the branding and website for the business. It’s been extremely interesting to visit their installations and watch the builds in progress, as renewable energy is such an exciting area of development for both commercial and domestic energy provision for the future. I also took the photographs for their website.

Worcester-malvern-view-renewable-energy

Understanding the product thoroughly is always the best starting point to be able to create effective graphic design and web communications. I really enjoy getting to know how it works and then making it ‘visual’ for everyone else to take in and understand.

View their website: www.alt-energi.co.uk

Alt-Energi-logo

Rebel Riders

A cycling group for women based in Worcester approached me to design their logo.

GDPR – let’s all get it sorted!

preparing-for-the-gdprOkay so it’s everywhere you look at the moment and lots of people like me running a small business are probably quietly wondering what they need to do. As I maintain lots of my customer’s websites, I think it’s good practice if I advise them to send me their Privacy Policy so that I can upload onto their website for them. The last couple of months I’ve been personally emailing all my web customers to advise them of this free upload service I’m offering. I’m also giving them a link to the Information Commissions Office – the Government department which is the source of GDPR. Here’s a link: preparing-for-the-gdpr-12-steps

If you have a website but don’t know how to upload your Privacy Notice, give me a shout and I’ll do for you for free. You just need to give me the access details (I can help you find if you don’t know where to start).

If you need help to write your Privacy Notice, I can recommend Aspire Business Partnership to help you. Aspire are a long-standing client of mine (I created there logo and branding), and they are offering courses in GDPR regularly over the coming weeks and months to help business get this regulation on track. I helped them with a flyer to promote these courses, download here Aspire-GDPR-Courses

New Year, New Business!

Logo & Branding for your new business idea.

It’s the time of year we all like to take a look at what we’re doing , where we’re at and what we want to achieve this coming year. If 2018 feels a good year to get your business started, or your product idea launched, I could be one of your vital stepping stones to making it happen.

I am often asked by people who have an inkling of a business idea to help them shape up the concept into a working platform on which to start to grow. As well as the creative logo and branding side of things, I have wide experience in all aspects of starting a business. Not least my own business has taught me a great deal about how to thrive and stay afloat, but I have worked with over 150 businesses to help them get started too.

A firm foot on the ground is the most important thing when starting out. As well as having your idea, it’s important financially not to leap too far at the start, but to keep things small, try things out without investing too much, find out what works, what doesn’t and be prepared to make changes along the way to find your way to success.

I am happy to talk through what you want to do before you need to make any commitment for me to help. give me a call on 07801 030938, or drop me an email on jo@jomenhinickdesign.co.uk

Read through some testimonials

iPad Diagrams and Illustrations

iPad Diagrams and Illustrations

My venture into the world of iPad art Apps has led to commissions for diagrams and tables. The way the App works means that whilst the way I ‘paint’ is still closely informed by the way I use watercolour or oils, the line or brush stoke produced is reduced to a level of simplicity that can’t be matched by hand on paper.

The features of transparency allow layering and subtlety, similar to traditional materials. The ipad use light rather than pigment, which gives a greater range of colours and mixing options. The only thing to be careful of is when printing, and changing the format from RGB to CMYK. This transition is managed particularly well with the App I use, but is not always the case with many apps on the market.

As well as many commissions for landscapes and cityscapes, I am now being asked to create business to business illustrations, see below a couple of examples.

For more of my iPad artwork for sale please see my this page!

Attracting customers to buy invoicing software

Attracting customers to buy invoicing software

This was a great little illustration project for a ‘header’ for Sliq Tools Invoicing, one of the best online invoicing Apps on the market today. The team at Sliq wanted to compete better in this highly competitive market with some enticing graphics to sum up who they are aiming at, via their website.
With all websites needing to work effectively responsively, it’s a challenge to make an illustration work on a small phone screen, a tablet and a desktop, all at the same time.
I decided to create contemporary-styled cartoon figures of the core market sectors the product is aimed at. By making them all happy, smiley and up-beat, I hope I have managed to convey excitement and interest for this highly ingenious product, essentially one of the most important functions in anyone’s business – but also invoicing is exceeding boring to most people!
You can see my work in action at www.invoicing-software.com

 

After the success of this online version I created a second version, slightly different for Sliq’s old desktop invoicing software. Have a look at this version here www.sliqtools.co.uk

Going that extra mile…

Going that extra mile…

A little logo design help for the way-mark signs which mark the Shropshire Way, a popular circular walking route around the county of Shropshire. My mother, a keen rambler based in Shrewsbury and actively involved in making the Shropshire Way a great route for walkers, approached me to help improve the old way-mark. This is a little circular sign which is attached to posts around the routes and needs to clearly indicate the direction to walk.

Here’s some images of the before and after and signs in situ, and my design which helped the design process along the way!

My Mum!

My design with yellow background was changed to orange and more detail was added to the buzzard.

The footpath signs showing old design and new design.

A little video of little feet

A little video of little feet

A little fun bit of footage I took for the website for www.tanyddraig.co.uk I’ve recently built. Ok the music doesn’t really cover up the baby crying but I think it shows the print process very well and helps prospective customers see what it’s really like. Videos are so important for websites to communicate the real deal. Done well, they are a good, additional selling tool.

iPad pictures for MD of Premier Stampings, Cradley Heath

iPad pictures for MD of Premier Stampings, Cradley Heath

Another commission hot off the iPad. This time the lead came through Twitter. It started off as a commission for an MD’s leaving present, but they ordered a whole extra set when they saw the works. I’m soo chuffed, I love doing these! More please 😉

New website for www.tanyddraig.co.uk

Tan y Ddraig is a long-standing client of mine, I designed their logo around 3 years ago and this year I have just finished building their website from scratch. I more or less insisted that I visit the studio/cafe in in Llanberis, North Wales to take photos of the ceramic artists in action, and also the products and generally cover all aspects of this great business. I needed to get all the images right so that the website would look great too. It was mid January, pouring with rain, I managed to get some great shots even though I did get thoroughly soaked. It was worth it. I do however look like a beached walrus! It’s what we have to do.

To build the site meant doing some research into how the Welsh translation side of things would work, and I’m pleased that with the way WordPress has improved over the last year, that this was successful around most of the site.

Additionally and with all websites I build now, knowing much more about how SEO works, I’ve made sure that everything on the site is as optimised as it can be and I’m sure the website traffic will take a leap over the next six months.

The site uses my favourite theme which is highly responsive, so it looks great on mobiles and tablets.

Have a look at the site in action at www.tanyddraig.co.uk

Another thing which I added was a video I made on my iphone which shows the baby foot printing in action. Baby cries and all, I think it does show how anything is possible as this little shop in Llanberis!

 

Meanwhile, here’s a selection of favourite shots I took.